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Brother Mobile Solution’s P-touch® PT-9700PC and PT-9800PCN Series Barcode and Label Printers Deliver On-Demand Laminated Labels for Harsh Environments

Innovative Printing Solution Provides Easy-to-Use, End-to-End Solution for Multiple Vertical Markets

Broomfield, CO, Feb. 1, 2012 – In today’s ultra-competitive business landscape, where streamlined, efficient operations are critical to long term success, winning companies are utilizing the most advanced solutions and services available to rise above the competition. In response, Brother™, a premier provider of products for the enterprise, developed the P-touch® PT-9700PC and PT-9800PCN series barcode and label printing solutions designed to produce some of the highest quality and most durable labels available in today’s marketplace.

Brother Mobile Solution’s P-touch® PT-9700PC and PT-9800PCN are complete desktop barcode and laminated label printing solutions for applications that require premier print quality, superior finish and/or extreme durability for harsh environments. As a complete offering, the solution’s P-touch® Editor label design software application allows users to easily design labels, make changes and print at their convenience. By utilizing this advanced label printing solution, companies have the ability to realize an immediate ROI by eliminating numerous pain points often associated with commercial printed labels, including the purchase of too many labels; high short run costs; and lengthy delays.

Truly separating the P-touch® PT-9700PC and PT-9800PCN series printers from the competition are innovative high speed HG tapes from Brother, which come in an easy-to-load, drop-in cartridge that is preloaded with all the consumables to print a laminated label. At 360 dpi, defined characters can be printed down to a three-point font size, which helps eliminate jagged and pixilated images that can occur when printing very small characters and graphics. Armed with these HG tapes, users can print quality labels by avoiding unnecessary time and expense associated with going to a print shop or converter to generate the same superior label.

“The P-touch® PT-9700PC and PT-9800PCN series printers truly raise the bar for on-demand printing technologies by providing high quality labels that have been tested to withstand abrasion, fading, extreme temperatures, harsh chemicals and moisture,” said Mike Zolot, business development manager for Brother Mobile Solutions. “This level of reliability, added to the solution’s advanced software and HG label tapes, provides streamlined performance and operational efficiencies that ultimately help boost productivity and deliver a timely return on investment.”

Because P-touch® labels are designed to handle the most extreme conditions, they are ideal for a variety of vertical markets with multiple applications within each, including:

Vertical Market



  • Component and part marking
  • Serial numbers
  • Safety and regulatory compliance
  • Rating and nameplates
  • Cable and wiring harness identification
  • Terminal strip and connection identification
  • Calibration, tool crib and asset management
  • Security, bins and shelves


  • Specimens and samples
  • Safety and regulatory compliance
  • Calibration
  • Asset management
  • Security, bins and shelves


  • Pathways
  • Racks, servers, routers and switches
  • Patch panels
  • Cables and fiber
  • Face plates
  • Asset management

The P-touch® PT-9700PC and the P-touch® PT-9800PCN are a strong addition to Brother Mobile Solutions’ successful P-touch EDGE® handheld laminated label printers. USB and Serial RS-232 interface ports come standard for both models and the PT-9800PCN has an additional 10/100 Ethernet network and host USB interface ports, providing a variety of connectivity options to meet the end user’s unique needs.

P-touch® PT-9700PC and PT-9800PCN series printers are covered under a two-year limited warranty, including the print head, regardless of how many labels are printed every day. With this warranty, if the label printer can’t be repaired, a replacement is issued, assuring operational confidence and reliability, and helping minimize down time.

For more information on Brother P-touch® PT-9700PC and PT-9800PCN printers, please visit: www.toughlabeling.com.

About Brother Mobile Solutions

Brother Mobile Solutions, Inc. is a wholly owned subsidiary of Brother International Corporation which had revenues of approximately $1.4 billion in fiscal year 2011. Brother International Corporation and its subsidiaries employ over 1,100 people in the Americas. For more information, visit www.brothermobilesolutions.com.

For more information, contact
Mary Howard
Brother Mobile Solutions, Inc.
(303) 464-6707