The Brother Home Appliance Division ("HAD") is excited to announce that the 2018 Women's Choice Award® seal by WomenCertified Inc. has been awarded to Brother for its sewing and embroidery machines. In a national survey conducted by the Women's Choice Awards of more than 1,000 female respondents, 9 out of 10 women who have experience with Brother brand stated they would highly "recommend" Brother sewing and embroidery machines. Few brands received such a high rating in 2018 making Brother a standout in this year's awards and the only home sewing and embroidery brand to receive the rating. Brother's recognition by female consumers is significant as women increasingly look to their peers when buying a product or service. Studies show that over 90% of female consumers value the opinion of others when making purchasing decisions.
This award demonstrates that Brother continues to create premier machines with state-of-the-art features that cater to all levels of enthusiasts. With technologically advanced products available through the Brother Authorized Dealer network and select retailers, Brother remains the high standard for today's entrepreneurs and hobbyists. The Brother Home Appliance Division is proud to announce this well-regarded honor! For more information, please visit www.WomensChoiceAward.com.